THE STATE OF TODAY’S FOODSERVICE OPERATIONS AND HOW IT MAY INFLUENCE THE FUTURE.
As situations change and laws are lifted, off-premise could still prove to be a preferred way of ordering food and beverages.
50%
OF CONSUMERS WILL PROBABLY CONTINUE TO OPT FOR DELIVERY OR TAKEOUT OVER DINING IN.1
52%
of consumers say they feel uncomfortable dining at restaurants even after given the okay.2
1-2. Datassential, 2020
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Utilizing beverage offerings to improve off-premise eating experiences.
Guests often tend to overlook beverages on takeout and delivery orders. In fact, a Technomic study shows that 76% of consumers do not order a beverage on delivery orders.5 The beverages you offer and how you offer them can play a key role in making you an off-premise meal provider. Discover ways to make beverages a part of the recent surge in off-premise dining. See our latest Red Diamond® TREND ALERT.
Operational changes may also need to be taken into consideration.
CREATE A TAKEOUT-SPECIFIC MENU
This can help you streamline back-of-the-house complexities when working with a smaller staff. It also can give guests the peace of mind knowing that the utmost attention is allotted to what goes into every single order. Single-serve beverages as well as batch-ready options are great ways to ensure consistency and efficiency.
SET UP A DESIGNATED DELIVERY SPACE
Streamline efficiencies by designating areas specifically for prepping packages for delivery. Also assign an employee to be in charge of delivery, with responsibilities that include receiving orders, preparing to-go bags, filling sauce containers, and coordinating with the courier (whether third party or on-staff).
ANNOUNCE YOUR TAKEOUT SERVICE
Get the message out any way and anywhere you can. Social media, emails and websites are all great ways to spread the word about your off-premise options. Also consider signs in your windows and other marketing materials. Communication is key. Ensure guests that you are doing everything you can to make sure they know that you are being as vigilant about their safety as they are themselves.
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