INDUSTRY INSIGHTS
How Millennials Are Changing The Way We Drink
Out-Of-Home Coffee Is Big With Millennials
Younger consumers are more likely to consume coffee out-of-home than older consumers.
Source: National Coffee Association
Millennials Are Driving Today’s Tea Boom
Because of its health benefits, more and more millennials are opting for tea as their go-to beverage.
Source: Tea Association of the U.S.A.
How to produce the ideal coffee flavor and drinking experience.
CLICK HERE for the Coffee Brewing Control chart, developed through years of research and testing by the Specialty Coffee Association of America.
Coffee Continues To Rule
According to National Coffee Association:
Over 50% of Americans over 18 years of age drink coffee every day. This represents over 150 million daily drinks.
30% of the population drinks coffee occasionally.
Coffee stats show that among coffee drinkers the average consumption in the US is 3.1 cups of coffee per day.
26% say they drink one cup on a day, 19% drink two, 8% drink three, 11% drink four or more. The remaining 36% drink none.
Specialty Coffee Sales On The Rise
Specialty coffee sales increased 20% per year and account for nearly 8% of the 18 billion dollar U.S. coffee market.
30 million American adults drink specialty coffee beverages daily; which include mocha, latte, espresso, café mocha, cappuccino, frozen/iced coffee beverages , etc.
Americans consume
million cups
of coffee per day, making the US the leading consumer of coffee in the world.
More Coffee Facts
Source: National Coffee Association